Car dealers & retailers

Vehicle sales are lumpy. Accessory sales keep moving.

The search for additional income for car dealerships often starts with what customers buy after the vehicle sale. A car accessories online store can keep selling useful products between vehicle deals. We build and run that channel as a separate retail operation, while you keep ownership.

  • Sales that continue between vehicle deals
  • No extra marketplace role on the floor
  • Store and branding stay in your name
Additional Income for Car Dealerships - a car on a display plinth outside a glass showroom

Why hand this over

The Opportunity Is Clear. The Daily Work Is The Problem.

A car dealership already knows how to sell. The challenge with online sales for car dealers is the daily marketplace work, which arrives while your team is quoting, following up leads and closing vehicles.

Additional Income for Car Dealerships - a car on a plinth at the centre of a cycle through a showroom, a workshop ramp

The Forecourt Team Has A Better Job To Do

Marketplace admin pulls time away from vehicle sales.

Listings, supplier checks, buyer questions and order follow-up need attention every working day. Give that work to the floor team and it competes with enquiries and handovers. Leave it until later and the online channel falls behind.

A Second Revenue Stream Should Move Differently

Accessory demand is not tied to the next vehicle sale.

Vehicle revenue can depend on a few larger transactions. Accessories and inventory-adjacent products can sell in smaller orders throughout the month. That is the point of dealership revenue diversification. For dealers comparing F&I income alternatives, this creates a separate sales rhythm without adding marketplace admin to the forecourt.

A working studio desk where store and brand decisions are planned.

A second channel, run separately

Build online revenue without adding a role to the floor

We set the store up as a separate automotive retail operation. The store and branding remain yours, giving you dealer brand leverage while our team handles the daily marketplace work and reports the results back to you.

  • Keep the DMS out of the workflow The store does not require your dealer management system to be rebuilt, integrated or exposed to a marketplace.
  • Choose products for online demand The range follows what customers already search for, including accessories and inventory-adjacent products. It also gives you a route for accessory upsells online after the vehicle sale.
  • Keep buyer questions off the floor Fitment, product and delivery questions are answered inside each marketplace’s response window, in your store’s voice.
  • See contribution per SKU Price, cost, shipping, fees and refunds are connected, so you can judge the margin behind the revenue stream rather than looking at turnover alone.
Talk it through with us

Where we work

Built for the platforms customers already use

Each marketplace has its own listing fields, media rules, fees and buyer habits. We adapt the products and listings to the platform instead of copying the same catalogue across all three.

Additional Income for Car Dealerships - a car on a plinth ringed by orbiting icons for a dealership shopfront, a location pin

Visibility

You do not run the channel. You can still see the numbers.

You already judge automotive retail on units, gross and margin. The online store is reported in the same practical way, with order flow, account health, support activity and margin movement at the cadence agreed in your plan.

Performance reporting

Reports show what changed, what needs attention and what the team is doing next.

Account health monitoring

We monitor the marketplace signals that affect seller health, including fulfilment, response times, cancellations, returns and policy issues.

A direct line to the team

Questions go to the people working on your store, rather than a general support queue.

Forecourt store snapshot

Orders

870

+6.8%

Dispatched on time

95.3%

+1.7%

Response time

2.2h

-26%

Account health

Good

Stable

Parts and accessory orders this week

  • Orders dispatched on time 95%
  • Stock confirmed with supplier 92%
  • Buyer questions answered in window 97%
  • Returns closed inside policy 94%

Illustrative figures — not a projection of your store.

What you receive

What the managed channel includes

A second revenue stream that can keep selling between vehicle deals, without adding a marketplace role to the forecourt.

  • A store in your name

    The storefront, branding and marketplace account are registered to you and stay that way. Nothing is held in ours.

    Included
  • Products chosen for your buyers

    Research focuses on products customers are already searching for, with category fit and margin checked before the range expands.

    Included
  • Listings built for each marketplace

    Titles, descriptions, images, variants and marketplace fields are built to each platform’s rules and kept current as those rules change.

    Included
  • Suppliers managed to agreed terms

    We handle onboarding, pricing checks, stock confirmation and order hand-off, and chase delays before they become buyer problems.

    Included
  • Orders and buyer messages handled

    Orders are followed through to confirmed dispatch. Buyer questions are answered in your store’s voice inside each marketplace’s response window.

    Included
  • Reporting at your cadence

    You see what moved, what stalled and what the team did about it at the frequency agreed in your plan.

    Included

Questions

Before you hand over the store

The next step

Build a second revenue stream without adding to the floor

We can build and run the accessories channel as its own online sales operation, while your forecourt team stays focused on the vehicle deals that need them.

The call is straightforward. We will explain the scope, what we need from your dealership, and whether the service fits the way you want to grow online.